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尼尔森理工学院/Nelson Marlborough Institute of Technology

    课程名称: NE4555 - Graduate Diploma in Marketing (Level 7)
    课程级别:学士后文凭/Graduate(7级)
    课程代码:
    学费:$18,000 NZD Per Year
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    学分:
    开学时间:23-July-2018
    申请截止:
    授课校区:Nelson Marlborough Institute of Technology
    课程信息:

    Course details

    Summary

    The graduate diploma is to give people who already have a degree or extensive business experience an opportunity to extend their knowledge into another specialised field without having to complete another degree. This programme is ideal for you if you are seeking promotion in your existing employment, wish to widen your skill and knowledge base and keep ahead in the knowledge game or if you are considering a career change, including self-employment.

    Graduates with a Marketing major will be able to apply basic marketing concepts to complex real-world scenarios such as formulating marketing plans, conceptualizing and evaluating promotion campaigns and making reasoned trade-offs between objectives and budgets and to innovate and manage change via a strong grounding in the realities of social, economic, and technological change processes, the underlying dynamics of consumer and industrial buyer behavior, contemporary marketing research practice, and organizational behavioral principles.. You will also be able to solve problems, both independently and as part of a team and be able to collect, critically review and communicate information effectively in both written and oral form to a wide variety of audiences, including other marketing experts.

    Career opportunities & pathways

    Sales manager, marketing analyst, consultant or researcher, senior sales representative, account manager, business development manager.

    Entry criteria

    Applicants must have obtained at least an undergraduate degree in any discipline. OR

    Be a mature student aged at least 20 years and supply evidence of at least three (3) years relevant work experience. Each mature applicant must provide their curriculum vitae detailing any relevant work experience and academic achievements. The Programme Area Leader will use this information to assess whether the applicant is likely to successfully complete the Graduate Diploma programme.

    English language requirements:

    All applicants must have a level of English sufficient to be able to study at this level. Those students whose first language is not English must have:

    • An International English Language Testing System (IELTs) overall academic score of at least 6.0 (with at least 5.5 in each band), issued within the last two years or equivalent.

    TOEFL Paper based test (pBT) - Score of 550 (with an essay score of 5 TWE)

    TOEFL Internet-based test (iBT) - Score of 60 (with a writing score of 20)

    University of Cambridge English Examinations - FCE, or FCE for schools, or CAE, or CPE with a score of 169. No less than 162 in each skill

    NZCEL - Level - 4 with the Academic endorsement

    Pearson Test PG&OHMJTI (Academic) - PToE (Academic) score of 50

    City & Guilds IESOL - B2 Communicator with a score of 66


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